If Auckland’s lost it’s shine since the reveal of the new logo concept, perhaps Liam Finn’s guide to Auckland will inspire you. Produced by 100% Pure New Zealand and MTV, the video is part of a campaign for Tourism New Zealand to showcase the “real New Zealand” through the eyes of New Zealand artists. From …

10 Years Young – celebrating ten years of 100% Pure New Zealand

Link: 10 Years Young – celebrating ten years of 100% Pure New Zealand Tourism New Zealand this year mark the tenth anniversary of the launch of the 100% New Zealand campaign. The Ten Years Young site features movie clips and imagery, stories and interviews with key players in the history of the brand. It was …